How to Use Technology to Launch a Successful Internet Marketing Campaign

The internet has forever changed the way the people shop and conduct business. The internet is a marketer's dream come true, especially with Social Media, as you have a low-cost marketing tool that can reach a large audience. Marketing has changed dramatically over the last decade.

A career in marketing requires a basic understanding of internet marketing. This course is designed to help you grow your skills and career in internet marketing.  The great set of skills to help you create an effective marking campaign includes marketing research, SWOT analysis, real-time marketing, branding and SEO management. Special focus is drawn to creating quality content, a landing page and capturing leads. As a marketing professional, you will be able to handle the pitfalls of internet marketing as you market your business online.

How to Be A Good Digital Citizen in the Digital Space

The internet has changed the way that people connect, communicate, and conduct business. The digital age has provided many benefits, but it does have a downside. Given the sheer volume of digital information that we send and receive each day, learn the skills to help you use technology appropriately.

 Our Digital Citizenship course will give you the skills needed in the ever-changing digital world, where you can connect and collaborate. In this course, you will learn to engage with people digitally, practice safety and security, and digital etiquette. Being a good digital citizen means you have a set of skills to handle online bullying, scrolls, and work in the digital world. Throughput the coursework special attention is drawn to help you translate your social skills into the virtual world.

How to Develop a Positive Brand for Personal and Business Success

In the information age, personal branding is necessary for the success of any company or individual. If you don’t brand yourself, the public will. Also, people want to know the person behind the product or service. Branding is necessary for personal and business success.

With our Personal Branding Specialist course, you will identify your values, passions, and strengths to define who you are and create a brand mantra. You will learn to take control of your public image by identifying and using the right tools that affect personal branding. You will also learn how to create a positive brand, deal with a brand crisis, and think out of the box. You will utilize this knowledge through Social Media to define and influence how others see you and how you want them to see you.

The skills you will acquire in this course is foundational to online marketing and growing your career.